India continues to shine as a top destination for global investment and economic confidence, according to PwC annual CEO survey, unveiled during the World Economic Forum Annual Meeting in Davos. The survey, which gathered insights from over 4,700 CEOs across 109 countries, highlighted India as a leading territory for investment plans alongside the US, the UK, Germany, and China.
Key Findings on Economic Growth
Indian CEOs remain optimistic, with 87% expressing confidence in the country’s economic growth, significantly above the global average of 57%. Additionally, 74% of Indian CEOs are highly confident in their companies’ revenue growth over the next three years.
PwC attributes this optimism to factors such as robust economic growth, advancements in infrastructure, improved ease of doing business (EoDB), and a skilled and youthful workforce, which continue to attract global investors.
Technological Disruption and Sectoral Growth
The report revealed that 51% of Indian CEOs see generative AI (GenAI) as a positive driver for profitability. This underscores India’s swift adoption of cutting-edge technologies. Nearly 40% of CEOs in India and globally have entered new sectors over the past five years. This shift has been driven by innovation and adapting to evolving value pools.
Despite these advancements, Indian CEOs face significant challenges. Technological disruption remains a primary concern, followed by macroeconomic volatility, inflation, and a lack of skilled labor. These issues are seen as hurdles to achieving long-term economic viability.
Climate Investments and Revenue Growth
One-third of Indian CEOs reported revenue increases from climate-friendly investments over the past five years. This aligns with global megatrends influencing corporate strategies, as companies aim to balance profitability with sustainability initiatives.
For over 40% of Indian CEOs, product and service innovation has been the most significant reinvention action in the past five years. These efforts underscore India’s focus on remaining competitive in a rapidly evolving global market.
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PwC’s Perspective
Sanjeev Krishan, Chairperson of PwC in India, emphasized the need for forward-thinking strategies in today’s dynamic environment. “CEOs must envision the future ecosystem in which their companies will operate. This includes considering megatrends like climate change, AI, evolving customer needs, and the shifting value pools.”
Despite challenges, India’s position as a global investment hub remains solid. The nation’s focus on technology adoption, climate resilience, and innovation continues to reinforce confidence among CEOs, positioning India as a key player in the global economy.
The survey highlights the resilience and adaptability of Indian businesses, signaling a promising future for the country’s economic landscape.
